It is with great sadness that I have to bring you this news, but WAXED Issue 3 has been cancelled.
Issue 3 was set to hit the digital shelves in just 4 days time but after our two top articles were postponed for different reasons, I have made the decision to pull Issue 3 instead of putting out an inferior magazine. More than anything we enjoy producing the magazine, and hope you enjoy reading it just the same. One of our primary goals for WAXED is to take the subject of car detailing and expand and develop it into sustainable media. We are focused on this goal and feel delivering a magazine filled with information that can be found on many car forums will detract from our vision. In the long term we think this decision will improve the magazine’s quality and content in the future.
So this is not the end of WAXED, we will be back with the Spring edition in April. Keep an eye on the Blog, Twitter and Facebook for update (Links up top)
Enjoy your weekend,
Simon and the Exotic Detail Team
For those who didn’t read our review of the Ring Automotive XenonMax bulbs, let me summarise…we loved them! And now they are back with an all new set, the XenonUltima. Previously we compared the XenonMax with some eBay “Ice white” bulbs, but this time it will be a head to head between the two Ring Automotive sets
Max V Ultima
The new Ultima’s offer 120% more light on the road compared to standard bulbs, but this is only 20% more than the Max. With this in mind I was a little weary the Ultima’s greater ability may not be visible to the average driver.
As always the packaging looks fantastic, but breaking through the tough plastic inner section requires some effort.
I’ve been running the new bulbs for over a week now, and at first it was hard to see any improvement. This is more a testament to how well the XenonMax perform rather than any shortfalls from the Ultima. You still get the same light infusion on the road surface and pin point accuracy on road signs, yet I was still left a little dejected due to a lack of sparkle.
After several days with the Ultima bulbs I decided to switch back to the XenonMax to see if I could tell the difference. It wasn’t until I went back to the Ultima for a second time that the 20% extra became immediately clear. The XenonUltima give off a crisper light, highlighting signs and cat eye’s that little bit further away. All this is not obviously apparent on first inspection but can be a life saver when you see the glint of a bike rider or dog walker about to cross the road. Don’t get me wrong the Max are fantastic bulbs but subconsciously the Ultima enhance your driving experience.
It’s been a few weeks since I last posted on the blog, and as you’d expect the majority of time we’re not detailing, you’ll find us working on WAXED Issue 2. Starting WAXED was always something I wanted to do, but I never thought it would become to mean so much to me personally as well as the readers. The response to Issue 1 has been outstanding with just short of 500 readers in the first month. I’m sorry to keep going on about it, but in case you don’t know Issue 2 will be released on the Mon 24 Oct and we have worked super hard to make improvements and generally step up from Issue 1.
In other news we have some great promotions coming for the run up to Christmas and will be adding more gift ideas to the Detailing Kits section. There is also plans to create a blog post simplifying detailing products for those who are looking to buy for a loved one, but don’t know their Quick Detailers from their Clay Lubes.
To finish I will leave you with a picture taken when on a recent detail.
Happy Detailing, Simon
We were 9 short of our 500 in 1st month target for WAXED issue 1. Still, a very encouraging start and a platform to build on in the future. Issue 2 is coming along nicely and set for its 24th Oct release date. In other news we are extending the Auto Finesse range to include their new products (Tough Coat, Citrus Power & Clay Bar) which will make a nice addition to the store.
I also wanted to show you this fantastic car cover on a customers Mini Cooper.
Just a quick plug for our Facebook Page and Twitter accounts so feel free to Like and Follow to keep up to date inbetween blog posts.
Happy Detailing, Simon
It’s been a crazy start to the week and it’s not even 3pm on Tuesday! Monday started with a Mercedes CLK booked for a Protection Detail. The owner has just returned from a 3year stint in the states and got a friend to check over and buy the car ready for his return.
The friend did a good job, as for a 7 year old car it is in very good condition. The leather interior is near enough factory fresh, with the paint work only really suffering from a stone chipped front bumper. The car was finished off with 2 layers of Body Wrap to protect it from the elements.
Onto today and the re-stock. I am pleased to say that Natty’s Blue and Black Hole are now back in stock! A few other products are also back I stock so well worth ha ing a browse around to see what’s back.
There is more news and updates about WAXED Issue 2 but I’ll get to that tomorrow as we are just about to step out the door and head to Manchester to pick up a very important package.
Luckily the rain stayed off
Always a good day when fresh products arrive!
Happy Detailing, Simon
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